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20130103
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. >> reporter: i guess not. they've really got all that energy, michelle. actually we started our coverage in the east bay where i saw one store open at 5 a.m. and there were shoppers out there even before that in the rain. she shoppers are back and -- the shoppers are back and it's beginning to look a lot li black friday. >> i'm not broke but i'm trying to get more stuff. >> reporter: cathy was outside this store in emeryville since 2 a.m. along with other diehards looking to cash in on post holiday deals. >> we came out to get $500 off h&m clothes but i actually got $50 off which is pretty good. >> reporter: the big discounts are back to keep buyers around as they kick unwanted gifts out. retail experts say 10 to 15% of christmas gifts will go back on the store shelves. >> i'm returning some things that i don't need. >> reporter: shopper track reported shoppers spent $7.1 billion the day after christmas in 2011. but a recent report says this year's holiday sales are below expected numbers. now retailers hope post- christmas incentives can save the worst holiday shopping in four years. >>
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